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The Mindset of the Short Term Trader
Have you ever talked to people who traded stocks
in the 1970s? Many say, "I learned my lesson a long time
ago. I put my money in the markets and lost it. Never
again." In the 1970s most investors used a buy-and-hold
strategy. They searched for "undervalued" stocks,
purchased shares, held them, and waited for them to
increase in value. Sometimes it worked, but many times
it didn't. And even when it did work, profits weren't
anything near what an active, short-term professional
trader can make. The buy-and-hold strategy often
misleads investors. The markets don't go in one
direction forever, whether the trend is bullish or
bearish. Only by anticipating the twists and turns of
the market can you make significant profits. If you are
striving to become a profitable short-term trader, it is
vital that you cast aside the buy-and-hold mindset of
the long-term investor, and learn to think like a
short-term trader.
In many business
schools, the buy-and-hold strategy is still viewed as a
viable trading strategy. Many people worked under the
assumptions of the buy-and-hold strategy in the 1990s,
and as we are all aware, lost a bundle when the dot-com
bubble burst. Many seasoned investment professionals now
admit that stock prices are based on the beliefs of the
masses. Assets of a company may play a role in the stock
price, but the bulk of the price is influenced by
popular opinion. It's a hard fact of trading to accept,
though. If stock prices are based on public opinion,
especially in the short-term fluctuations where most
profits are made, there's bound to be uncertainty. And
uncertainty and risk are hard to accept.
It's hard for
many novice traders to accept the idea that prices are
based on beliefs of the masses and little more. It's
often so hard to accept this belief that many novice
traders continue to hold beliefs of amateur investors
who use a buy-and-hold strategy. They try to assess the
potential of the company. Will it make profits in the
future? Does the company have a lot of good, new ideas
that will increase their profits? Although stock prices
do reflect these fundamental-based issues, most of the
time, we don't know what the future will hold for a
company. This week, for example, the media reported that
American car companies are doing poorly compared to
Japanese car companies. Who would have known? It's hard
to make these kinds of forecasts. For example, right
after the Daimler-Chrysler merger, the company made
profits by selling Mercedes, but more recent profits are
from Chrysler sales. It's hard to say what consumers
will do. Again, profits of many companies are based on
the preferences of people, and people's preferences are
far from certain. Without a crystal ball, you just can't
know the future stock price with any amount of
certainty, regardless of whether you use fundamental or
technical analysis.
It may be hard to
accept at first, but short-term trading requires you to
accept risk and uncertainty. It may take time and
experience to accept, and you may get hurt along the
way, but after a little while, you'll be able to accept
uncertainty, and thrive on it.
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